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Description

Search data stands out as one of the most potent sources of truth in the marketing realm. Captify employs a suite of proprietary technologies that aggregate, link, and classify billions of real-time search interactions from 2.3 billion consumers, effectively transforming raw consented search data into dynamic audiences, invaluable insights, and enhanced advertiser offerings. Over ten years of experience in machine learning and natural language processing has led us to develop the most sophisticated semantic technology in the industry. Our approach to computational semantics transcends mere search keywords, allowing for a deeper understanding of onsite search data and leveraging contextual nuances to provide a comprehensive perspective on intent in various languages. By integrating real-time consumer search behaviors, Captify facilitates an in-depth, detailed comprehension of the customer journey across diverse profiles, interests, pivotal moments, and intentions—all achieved without depending on third-party cookies. This innovative methodology ensures that marketers can create tailored strategies that resonate with the evolving preferences of their target audience.

Description

Marcode serves as an innovative platform that utilizes AI technology for brand protection and affiliate fraud detection, enabling ecommerce and digital marketing teams to safeguard their paid search budgets and affiliate programs by identifying and preventing issues like affiliate hijacking, brand bidding, trademark infringement, unauthorized coupon code abuse, and harmful browser extensions that compromise traffic, increase costs, and create fraudulent commissions. It offers real-time monitoring of branded keywords across various search engines, conducting frequent checks to uncover advertisers bidding on a brand’s terms and revealing concealed affiliate identifiers even in the presence of advanced cloaking techniques. Users can effortlessly track all advertisers, compile evidence, and initiate actions to eliminate malicious entities. Furthermore, Marcode streamlines the process of filing trademark complaints and provides resources to identify coupon misuse and extension-driven monetization, effectively minimizing unnecessary expenditures and safeguarding brand integrity while ensuring a user-friendly experience. In a landscape where brand visibility is crucial, Marcode stands out as a vital tool for maintaining a brand's reputation and financial health.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

MINT

Integrations

MINT

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Captify

Founded

2011

Country

United Kingdom

Website

www.captifytechnologies.com/search-intelligence-technologies/

Vendor Details

Company Name

Marcode

Founded

2023

Country

United Kingdom

Website

www.marcode.ai/

Product Features

Alternatives

Alternatives