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features
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support

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Description

Utilize the robust consumer data offered by Experian marketing services to deepen your understanding of your clientele, foster new business opportunities, and facilitate meaningful interactions across various platforms. With ConsumerView, your business can elevate its performance by accessing a vast array of data attributes. This includes vital consumer demographics such as age, gender, marital status, the presence of children, and income levels. Moreover, life event triggers like becoming a new parent, moving into a new home, or relocating can provide critical insights. Automotive data reveals not only the types of vehicles consumers own but also their propensity to make future vehicle purchases. Additionally, highly predictive financial segments derived from Experian's comprehensive national consumer credit file provide area-level aggregated credit statistics. Furthermore, purchase data can shed light on previous buying behavior while forecasting future purchases across a multitude of product categories, alongside insights into consumer decision-making styles and their preferred channels of marketing communication. By leveraging these insights, businesses can tailor their strategies for optimal engagement and success.

Description

The advancement of technology has led to significant transformation in the automotive sector. Preferences for consumer transportation have increasingly leaned towards electrification, global connectivity, varied mobility options, and self-driving capabilities. As vehicles become integrated platforms for enhancing customer experiences, the digital aspect of driving will play a crucial role in shaping consumer loyalty and brand choices. Managing the in-vehicle user experience is essential for success. Consumers are now looking for a connected driving experience that mirrors their seamless interactions at home, in the workplace, and through their mobile devices. If vehicles lack the necessary connectivity to support modern, mobile lifestyles, they risk being overlooked by potential buyers. The OpenText™ Connected Vehicle Platform serves as a cloud-based solution that employs an identity-centric strategy to enhance the vehicle ownership experience. Additionally, it ensures the security of IoT data across the entire connected supply chain, making it a vital resource for manufacturers and consumers alike.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Experian Mosaic

Integrations

Experian Mosaic

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Experian

Founded

1980

Country

United States

Website

www.experian.com/marketing/consumer-view

Vendor Details

Company Name

OpenText

Founded

1991

Country

Canada

Website

businessnetwork.opentext.com/connected-vehicle-platform

Product Features

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Product Features

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