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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement. As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys. As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. Lexer has: > Driven 15x higher campaign revenue than benchmarks [Rip Curl] > Delivered 600% ROI for total campaign performance [Wondercide] > Decreased acquisition costs by 50% [Black Diamond] > Increased revenue from paid channels by 5x [Brand Collective] > Improved email engagement up to 270% [Harris Scarfe]

Description

Enhance your growth strategy with cutting-edge market intelligence that reveals the evolving behaviors of your consumers, alongside the impact of advertisements, promotions, and influencers on their choices. Welcome to the New Era of Market Analytics: Numerator TruView. This tool allows you to assess your market share across various channels while considering the consumer context, all at a pace that matches consumer dynamics. From manufacturers in fast-moving consumer goods (FMCG) and home improvement sectors to retailers and agencies, Numerator offers unparalleled insights into consumer behavior along with the advertising, promotions, and pricing that influence it. By partnering with Numerator, some of the world’s leading brands are achieving significant growth. Over 1,300 manufacturers, retailers, and agencies rely on Numerator for deeper understanding of their consumers. The Numerator OmniPanel serves as a comprehensive source of consumer insights, enabling you to target your marketing efforts at consumers rather than just demographics. Additionally, Numerator's intuitive consumer app supports America's largest and most representative consumer panel, closely reflecting the US Census data, which enhances its reliability and relevance. This innovative approach ensures that businesses can adapt and thrive in a rapidly changing marketplace.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Attentive
BigCommerce
Criteo
Emarsys
Facebook
Google Ads
HubSpot CRM
HubSpot Customer Platform
Instagram
Iterable
Klaviyo
Lightspeed Retail
Listrak
LiveRamp
Mailchimp
MyGuestlist
Tall Bob
VidCorp
me&u

Integrations

Attentive
BigCommerce
Criteo
Emarsys
Facebook
Google Ads
HubSpot CRM
HubSpot Customer Platform
Instagram
Iterable
Klaviyo
Lightspeed Retail
Listrak
LiveRamp
Mailchimp
MyGuestlist
Tall Bob
VidCorp
me&u

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Lexer

Founded

2008

Country

Australia

Website

lexer.io

Vendor Details

Company Name

Numerator

Founded

1990

Country

United States

Website

www.numerator.com

Product Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Product Features

Channel Management

Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management

Competitive Intelligence

Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring

Pricing Optimization

Channel Analysis
Competing Product Analysis
Forecasting
Market Analysis
Multi-Store Management
Price List Management
Price Optimization Automation
Pricing Analytics
Profitability Analysis
Scenario Planning

Alternatives

Alternatives

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