IRI Description

In this dialogue among several leaders at IRI, they highlight the unique qualities that distinguish the organization, such as innovation being an intrinsic part of their culture, their commitment to delivering the finest solutions for their clients' challenges, and their close collaboration with clients to foster business transformation and growth. IRI leverages a state-of-the-art technology platform, IRI Liquid Data®, to provide comprehensive big data, predictive analytics, and forward-looking insights to assist companies in the consumer packaged goods (CPG), over-the-counter health care, retail, and media sectors in tailoring their marketing strategies and expanding their operations. Perry emphasizes the importance of steering IRI at the convergence of CPG and technology with an approach that is both authentic and inclusive, while also balancing essential business practices with innovative ideas. A recent report indicates that as shoppers resume visiting physical stores, effective front-end merchandising can enhance the shopping experience for consumers, simultaneously serving as a catalyst for driving impulse sales growth for retailers. This evolving landscape underscores the need for businesses to adapt to changing consumer behaviors and preferences.

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Company Details

Company:
IRI
Year Founded:
1979
Headquarters:
United States
Website:
www.iriworldwide.com/en-us

Media

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Product Details

Platforms
Web-Based
Types of Training
Training Docs
Webinars
Customer Support
Business Hours
Online Support

IRI Features and Options

Predictive Analytics Software

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

CPG Software

Customer Management
Electronic Data Interchange
Financial Accounting
Forecast / Demand Planning
Inventory Management
Lot Tracking
Pricing Management
Shopper Marketing
Trade Promotion

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